I’m no salesman – but it is painfully clear to me that I must sell this new role. My ‘clients’ are enthusiastic, if somewhat naive. It occurs to me that several equate ‘Innovation Champion’ with “Blue eyed glory boy (person)”. Nothing could be further from the truth.
If you never addressed a group, you will now have to. If you never put in voluntary hours – after hours even – now you might have to. If you never conducted group events, like brainstorming, now you will have to. If you think you are God’s gift to the Innovation World, you may have to step down from that role, or at least lay it aside – now you are a mere ‘facilitator’ instead. If you avoid administrative work and record keeping, now you will have to. If you were never responsible for what other people do, now you have become. And you will do it without direct line authority. Worse, you may have to do it with people higher up the food chain… And even worse – as if it could be – you will not be paid for any of it. (Having realised, by this point, what my Champions are up against I fully expect a high drop-out rate)
Nevertheless…..
Champions – The Definition
What is a “Champion” in our context?
- Primarily:- An ardent defender or supporter of a cause.
- But also:-
- Northern English dialect – first rate; excellent.
- One who fights; a warrior.
- One that clearly has the attributes of a winner.
Champions – Some thought provoking quotes
- There’s always the motivation of wanting to win. Everybody has that. But a champion needs, in his attitude, a motivation above and beyond winning.
Pat Riley
- A champion is afraid of losing. Everyone else is afraid of winning.
Billie Jean King
- You know what a champion is? A champion is someone who’s ready when the gong rings – not just before, not just after – but when it rings.
Jack Dempsey
- A true champion can adapt to anything.
Floyd Mayweather, Jr.
- You become a champion by fighting one more round. When things are tough, you fight one more round.
James J. Corbett
Championing – Not for sissies
Being an Innovation Champion is a state of action – it is not a passive role. Neither does it mean we, ourselves, have to have all the ideas – although that is not precluded. We will be the folk who ensure Centurion Ideators can sort their diamonds from coal and we will coach those who uncover coal how to search instead for diamonds. Those who don’t know how to dig must be shown how and why. When we find diamonds we will make sure they are cut and polished.
We must master some fundamental business techniques ourselves: for the process of sorting coal from diamonds is to ensure a proper business case is constructed. The Ideators need to be assisted in the demonstration of the value of their ideas to the sponsor if they are soliciting resources. Else the ideas will never fly. Moreover, we must find a way to measure the success of each innovation once implemented – both against the original proposal, as well as in raw monetary (or another metric – time, efficiency, etc) value. It is important we can quantify the added value with some degree of reality.
I propose that the Ideator undertakes to be the Team Leader for his Innovation. It is our job to solicit the support he needs from whosoever can best provide it, and to ensure they commit. In other words: to provide him with a team. It is not our job to do the work ourselves. The Ideator needs to want to see his idea come to life himself – enough to get involved.
This leads me to the next stumbling block – that of motivation. What will actually encourage Ideators to step up to the mark? We learnt from the lady who heads up FNB’s Innovations Drive that they believe strongly in rewards (substantial ones at that – six figures – out of our league!). These are awarded to the winning team, not the Ideator. The team (lead by the Ideator) apportions the prize among themselves at the outset – not the end – of a project. But FNB are sensible about awarding prizes. The Innovations are to be ‘proven’ self-funding to even qualify for consideration. One full financial year’s results BEFORE any talk of a prize. That is for the big Innovations (>30 days). For the smaller Innovations (<30 days) a number of small, sometimes fun, prizes, possibly throughout the year but the rule of ‘demonstrating value’ still holds true. Hence the need for a business plan and workable methods of measurement all round.
The other way of ‘rewarding’ is one which I personally advocate and it is to ensure Ideators get support for their idea so it can to take flight. This is not always easy. It may even mean the rescheduling of an ongoing project to release resources; or soliciting outside resources; or any combination of these and other principles. If provided appropriately, I believe it may be quite good enough to motivate Ideators. But it will be our responsibility to secure this support. At FNB (who incidentally provide both ‘resource’, as well as ‘prizes’!), any idea entering this space becomes a formal “project” in the department capable of fulfilling it, and it gets a priority, budget, and is measured against deadlines – while being lead by the Ideator. No magical, secret, after-hours, won’t-you-just-quickly accomplishment. That is the proof of commitment from the organization.
In my mind there will be no faster way of scuttling this initiative than by not committing resources. So I believe our strongest emphasis should be in this regard. And it is why we must quickly perfect a method, or methods, of creating compelling business cases for our Ideators.
We also need to invent, with time, an easy-to-use method of cataloging Ideas and Innovations. Later on, even a method of sharing ideas around… There are three reasons (at least) for considering this technology. Firstly, to trigger improvements to the idea &/or to encourage entirely new ideas. Secondly, in order to vote or create a game around the ideas – as a method of soliciting belief in the idea. Lastly, as a “working log”, recording the idea, Ideator, business sense, team, time span and so on – whatever data proves most useful. For the time being I am happy to manually at least catalogue ideas & Innovations. To this end I wonder if we could not all busy ourselves, right away, by trying to find all un-started and open ideas already floating around in our own jurisdictions, and sending them to me to catalogue?
You will note that this discussion appears to be in reverse – starting with the end game, and arriving here – at the beginning. In order for us to do our jobs we will need to master a few skills, ourselves. We will have to be able to host a couple of brain-storming techniques. We will have to be able to confidently, and on the fly, perform some of the (awful) MBU skills, like 5Y’s. We must, as mentioned, be able to generate a sound business case. And several other tools, tricks and traps.
One thing I believe strongly is that the fundamental foundation of Innovation is not so much Innovating itself, but the all-important skill and behavior of Problem Recognition and Definition. I believe strongly that if we succeed in cultivating an ethos of ever-questioning, if our people start to wonder why something – anything – is as it is, we will be inundated with Innovative Opportunity. Which is, of course, what we want…
Over the years I have built up a considerable library of documents and articles illustrating, and exampling, the above-mentioned and many other business tricks useful for:- evaluating choices; discovering root causes; proactive positivity; time management; personality impact on jobs; reactive decision making; making time for dreaming; cause & effect diagrams; asking questions effectively; brainstorming multiple ideas with multiple stakeholders; motivation skills; communication skills; urgency vs importance and so on. Whilst by no means an expert myself, I look forward to exploring and sharing them with you as and when the need arises. Together we can put them to good use.
You might ask – why must we do these things? We must do them, because more than just using these skills ourselves, we will even more so be coaching our colleagues how to do them! It must become second nature to everyone. Apart from complex business cases, there is no rocket science – in fact mostly it is common sense.
- “Common sense is not so common.” ― Voltaire
- “Common sense is genius dressed in its working clothes.” – Ralph Waldo Emerson
- “A person of any mental quality has ideas of his own. This is common sense.” – Franz Liszt
- “Common sense is seeing things as they are; and doing things as they ought to be.” ― Harriet Beecher Stowe
- “Common sense is in spite of, not the result of, education.” ― Victor Hugo
- “Common sense in an uncommon degree is what the world calls wisdom.” ― Samuel Taylor Coleridge
- “Common sense will nearly always stand you in better stead than a slavish adherence to the conventions.” ― M.M. Kaye
- “Maybe the problem was that we never struggled. We just coasted along. The thing about coasting is that it usually means you’re going downhill.” ― Molly Harper
As a ‘committee’ (retch J) we will have our own issues to resolve. It is important to me that we achieve a status which is NOT onerous, fun even, fleet-of-foot yet sure-of-step, flexible, intelligent (as opposed to educated). Each time we face a difficulty within – we will immediately confront it head-on and we will Innovate, ourselves, to pull things back on track.
I believe you should all prepare yourselves for a period of discovery, during which we may not realise profound successes and may have to work quite hard. But this is important to hone the skills and principles and methods, if we are to convert ideas into value. I do not subscribe to the rush-head-long-without-a-strategy approach.
Lastly, I encourage you with the following thought:-
- “Success isn’t permanent, and failure isn’t fatal.” ― Mike Ditka